SEO is the abrivation of Search Engine Optimization now understand the Search Engine Optimization. Search engine works on relevant text detection on website to show a user relevant data against user search query.
If your website is SEO optimized then search engine easily find your site and show your website to searched relevant query as a answer.
But if your site is not optimized for SEO then search engines like, google, bing, Yahoo, and yendex takes more time to show your website to relevant search query.
So, it is important to optimize your website for SEO there are many factors that affecting SEO like Keyword search volume, domain authority, site speed, and quality of content available on your website. Images and videos also provides good SEO for your website if they are well optimized.
Types of SEO
There are mainly two types of SEO.
- Technical SEO or Off Page SEO
- On Page SEO
These are the two tyoes of SEO which matters for your website.
Off Page SEO
It is also known as technical SEO. This type of SEO is done outside of your CMS or domain management. There are many factors that affect technical SEO factors affecting technical SEO site speed, Theme, Back links, Domain authority.
If your website is well optimized for speed then there are good chances to rank your website. To increase the site speed you need to use light weight theme. Remove unused CSS and increase the loading time by using caching plugin.
Theme also play an important rule in site speed and SEO. If you are using light weight theme and well optimized theme then your website may rank well in search in short time.
Backlinks are important factors for SEO and ranking imagine they are votes for your website. Good baclinks rank your website in very short time and bad back links derank your website. So, it is important to create good back links.
Domain authority is a good back links profile. High authority website will rank in very short time.
These are the some types of technical SEO.
On Page SEO
On page SEO is done only on website posts and customization. Factors that involved in on page SEO. Images Optimization, Internal linking, Words Counts, Keyword placement, now see the details of these factors.
The use of image in articles is most important factor for SEO and good user experience. But doing the SEO of image is also important factor.
First of all you need to optimize and edit the images but if you don’t want to edit image then add the alt attributes title and description of images. For better ranking in relevant search query.
Internal linking provides good user experience and make it easy to navigate your website relevant content. The example of internal linking is that if your are writing about seo and you also have what is seo then you add the link of what is seo to post titles seo.
This will redirect user from one post to another post available on your website.
Words counts and length of articles play an important role in ranking and SEO more then 2000 words per article are good for SEO. Good content website have great chances to rank higher in search engines.
Keyword are most important factors for SEO. Doing keyword research is basic factor but using it in your website it requires some knowledge. Best keyword placement rank your website in short time.
Factors affecting Site rankings
Below are some factors that affect site ranking and SEO.
- Site speed
- Domain Authority
- Domain rating
- image optimization
- Internal linking
- keyword placement
- Words counts.
These are the some basic good practice for SEO and ranking.